17 stories found for

The anatomy of mobile ad fraud: Bots

Significant anomalies in post-install activity may indicate bot-fraud, but not all such anomalies are clear cases of fraud

How Huuuge Games double down on data analytics to boost growth and fight mobile app install fraud

There is less room for "gut feelings" and applying old learning to the ever-changing mobile landscape

The anatomy of mobile ad fraud: Click Injection

In most cases, Click Injection is the work of large fraud groups producing real mobile apps with embedded malware viruses, through which infection occurs

The Ultimate Guide to App Install Fraud Types

The report provides a comprehensive list of all existing fraud types including classic, modified and new fraud types, as well as insights on how fraudsters operate and how to fight t...

Learn how machine learning can help mobile app developers to stop app install ad fraud

Fraud is an adaptive crime, so it needs special methods of intelligent data analysis to detect and prevent it
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Why Mobile Advertisers Should Push For Machine Learning-Based Fraud Detection

The only solution for mobile advertisers is to partner with anti-fraud tools that make use of powerful and intelligent technologies such as machine...

Scalarr and the Future of Fraud Detection: Q&A with Scalarr Founders Inna Ushakova and Yuriy Yashunin

The road to Scalarr's foundation was paved with challenges and opportunities and in this in-depth conversation, you'll learn the story of Scalarr f...

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