The general principle of “mixes” grounds on the conscious use of several various types of fraud to get over the known protection measures of fraud detection tools
Mobile app install fraud was a hot topic one year ago and still is the same, being that thing that moves user acquisition the wrong way
Fraud is an adaptive crime, so it needs special methods of intelligent data analysis to detect and prevent it
The phrase “real-time” is widely used in the mobile ads' ecosystem. But in the app install ad fraud sphere, the phrase “real-time prevention” is just a fancy word without much meanin...
Stay ahead of fraudsters by understanding the anatomy of classic Click Spam
Intelligent Device Farms are one of the newest and smartest fraud types in the industry that goes undetected for a long time
This report equips app marketers to make data-informed decisions while assessing the quality of acquired installs