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Fraudsters found a new way to steal revenue from advertisers - Complex VTA Spoofing
Fraudsters have upped the ante and are now operating under a new scheme - Complex VTA Spoofing, which is the method of faking tracking links to spoof clicks as impressions
Q&A With Mikhail Biteryakov, Traffic Analyst at Joom: The Recipe to Optimize User Acquisition
Every great recipe is made up of detailed ingredients, and Mikhail Biteryakov - traffic analyst at Joom - shares his unique formula to optimize user acquisition
Scalarr and the Future of Fraud Detection: Q&A with Scalarr Founders Inna Ushakova and Yuriy Yashunin
The road to Scalarr's foundation was paved with challenges and opportunities and in this in-depth conversation, you'll learn the story of Scalarr first-hand from the company's founders.
Scalarr and mParticle cooperate to provide accurate fraud detection
Clients using Scalarr and mParticle can enrich existing data with valuable data points from first-, second-, and third-party sources, further increasing the accuracy and completeness...
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The only solution for mobile advertisers is to partner with anti-fraud tools that make use of powerful and intelligent technologies such as machine...
The road to Scalarr's foundation was paved with challenges and opportunities and in this in-depth conversation, you'll learn the story of Scalarr f...