Smart Bots can fully emulate user behavior with high accuracy by performing in-app activities for up to 30 days after install
Significant anomalies in post-install activity may indicate bot-fraud, but not all such anomalies are clear cases of fraud
From known fraud types like smart bots and click spam, to a newly discovered fraud type called Complex VTA Spoofing, this case is packed with lots of interesting info.
This report includes the 2019 insights as well as some of the most prominent cases that showed the biggest fraud schemes in the industry
With the beginning of a new decade upon us and many challenges ahead, we've curated the list of mobile ad fraud trends to know in 2020
The most popular fraud types are in fact bots and smart bots, which are both responsible for 57% of all mobile ad fraud in 2019