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The anatomy of mobile ad fraud: Smart Bots
Smart Bots can fully emulate user behavior with high accuracy by performing in-app activities for up to 30 days after install
The anatomy of mobile ad fraud: Bots
Significant anomalies in post-install activity may indicate bot-fraud, but not all such anomalies are clear cases of fraud
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The only solution for mobile advertisers is to partner with anti-fraud tools that make use of powerful and intelligent technologies such as machine...
The road to Scalarr's foundation was paved with challenges and opportunities and in this in-depth conversation, you'll learn the story of Scalarr f...