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18 stories found for

The anatomy of mobile ad fraud: Smart Bots

Smart Bots can fully emulate user behavior with high accuracy by performing in-app activities for up to 30 days after install

TextNow Case Study: How Scalarr Helped Save +$790K with Fraud Detection

From known fraud types like smart bots and click spam, to a newly discovered fraud type called Complex VTA Spoofing, this case is packed with lots of interesting info.

Read our Latest Report: The Outcomes & Biggest Mobile Ad Fraud Schemes of 2019

This report includes the 2019 insights as well as some of the most prominent cases that showed the biggest fraud schemes in the industry

What to Expect From Mobile Ad Fraud in 2020

With the beginning of a new decade upon us and many challenges ahead, we've curated the list of mobile ad fraud trends to know in 2020

The Ugly Truth About Fraud in 2019

The most popular fraud types are in fact bots and smart bots, which are both responsible for 57% of all mobile ad fraud in 2019
The Ultimate Guide to Mobile Ad Fraud Types 2.0
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Why Mobile Advertisers Should Push For Machine Learning-Based Fraud Detection

The only solution for mobile advertisers is to partner with anti-fraud tools that make use of powerful and intelligent technologies such as machine...

Scalarr and the Future of Fraud Detection: Q&A with Scalarr Founders Inna Ushakova and Yuriy Yashunin

The road to Scalarr's foundation was paved with challenges and opportunities and in this in-depth conversation, you'll learn the story of Scalarr f...

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