Fraudsters have upped the ante and are now operating under a new scheme - Complex VTA Spoofing, which is the method of faking tracking links to spoof clicks as impressions
From known fraud types like smart bots and click spam, to a newly discovered fraud type called Complex VTA Spoofing, this case is packed with lots of interesting info.
This report includes the 2019 insights as well as some of the most prominent cases that showed the biggest fraud schemes in the industry
For Scalarr, this year was full of achievements, stellar headlines, new discoveries, consistent growth, and challenges to learn from. Take a short trip down memory lane with us and l...
With the beginning of a new decade upon us and many challenges ahead, we've curated the list of mobile ad fraud trends to know in 2020
The most popular fraud types are in fact bots and smart bots, which are both responsible for 57% of all mobile ad fraud in 2019