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Central repository housing our latest articles, expert interviews, news releases, and more — covering the most insightful breakthroughs in the mobile ad fraud space.
How Does Mobile Ad Fraud Impact Your ROI?
The hidden costs of mobile ad fraud impact can be multiple times higher than direct losses shown in the report of your anti-fraud solution
The anatomy of mobile ad fraud: Intelligent Device Farms
Intelligent Device Farms are one of the newest and smartest fraud types in the industry that goes undetected for a long time
The anatomy of mobile ad fraud: Mixed Fraud
In 2019 the level of fraudsters’ sophistication increased dramatically: they have learned to blend together different techniques and manipulate the system by imitating real user beha...
The anatomy of mobile ad fraud: Soft Fraud
Soft Fraud comes out of publishers that are dragging a part of the advertiser's organic traffic to themselves, manipulating display / click attribution models
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