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Articles

Our articles reflect the latest developments in the field of mobile ad fraud detection. Browse this section to get useful and up-to-date insights into the state of anti-fraud technology.

Latest Trends in Mobile Ad Fraud 2019

How Does Mobile Ad Fraud Impact Your ROI?

The hidden costs of mobile ad fraud impact can be multiple times higher than direct losses shown in the report of your anti-fraud solution
Can Relying on a Rules-Based Fraud Protection Tool Ruin Your Business

The anatomy of mobile ad fraud: Intelligent Device Farms

Intelligent Device Farms are one of the newest and smartest fraud types in the industry that goes undetected for a long time

The anatomy of mobile ad fraud: Mixed Fraud

In 2019 the level of fraudsters’ sophistication increased dramatically: they have learned to blend together different techniques and manipulate the system by imitating real user beha...

The anatomy of mobile ad fraud: Soft Fraud

Soft Fraud comes out of publishers that are dragging a part of the advertiser's organic traffic to themselves, manipulating display / click attribution models

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